B2ten exists to have a significant impact on Sport & Health in Canada
Using a business-based approach we pursue our purpose through three endeavours:
Pillar 1
Provides select athletes, teams and sport organizations a best-case scenario for success. We do so applying an individualized, customized training and preparation approach always intentionally sharing our signature processes with those who wish in the amateur sport community.
Pillar 2
Drives professional development and organizational performance enhancement at the top tier of the amateur sport system. We do so through the support and development of coaches and professional service providers through two unique educational programs for practitioners and administrators, iShare* and iDare**.
* iShare – events with a specific theme related to performance
** iDare – events addressing challenges and solutions for sport organizations
Pillar 3
Builds the base for future success in Olympic sport by activating young people’s involvement in sport and physical activity. We do so by seeding the concept of Physical Literacy across Canada so that young people will acquire movement skills that will lead them towards healthy, active lives. Free resources & activities can be found at: www.activeforlife.com